Search Engine Optimization (SEO) is a technique used to increase a website’s visibility and traffic by increasing a website’s Alexa Ranking and SERP (Search Engine Results Page) Ranking.
An important aspect of Search Engine Optimization is making your website easy for both users and search engine robots to understand. Although search engines have become increasingly sophisticated, in many ways they still can't see and understand a web page the same way a human does. SEO helps the engines figure out what each page is about, and how it may be useful for users.
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